Posting on Instagram

Ever wondered how you can improve reach on popular photo sharing app Instagram? How you can get your content to be seen by not just more, but more relevant users? Our latest Frog Blog will show you just how…

(more…)

Facebook Peak Times for Posts

When you go to post your content, you might find that social media’s a fickle thing. A post you put out at 6am might perform better than the same post at 6pm. A piece of content scheduled for 11am might flop, whereas if it had gone live at 8pm it could have potentially reached THOUSANDS of people! But why?! And what types of posts work better at what times?

(more…)

Social Media has completely changed the way we reach people, and therefore the PR industry has had to impact, quickly. Traditionally PR and Digital Marketing sat quite separately, maybe even in different offices. in 2017 – they are very much connected, often even sat with the same person. If we wrote all about all of the different advantages of PR, this post would be far too long and you may fall asleep. So instead, we’re focusing on how press releases: covering what they are, how they can help and everything in between. Grab a snack, a cup of tea, and let’s chat PR…

(more…)

Social Media Hashtags

In 2010, the word “hashtag” was added to the Oxford English Dictionary. In 2014, it was added to the Scrabble Dictionary. #Honestly. But what is a hashtag? And how can it be used to benefit your business’s use of social media? Here are the ins and outs of the #.

(more…)

red-bucket

Once upon a time, things were straightforward for ‘Exact’ match – a user’s search term had to exactly match your keyword for your ad to be eligible to show. Simple enough, right? Google, however, had other plans…

(more…)