Social Media has completely changed the way we reach people, and therefore the PR industry has had to impact, quickly. Traditionally PR and Digital Marketing sat quite separately, maybe even in different offices. in 2017 – they are very much connected, often even sat with the same person. If we wrote all about all of the different advantages of PR, this post would be far too long and you may fall asleep. So instead, we’re focusing on how press releases: covering what they are, how they can help and everything in between. Grab a snack, a cup of tea, and let’s chat PR…

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Social Media Hashtags

In 2010, the word “hashtag” was added to the Oxford English Dictionary. In 2014, it was added to the Scrabble Dictionary. #Honestly. But what is a hashtag? And how can it be used to benefit your business’s use of social media? Here are the ins and outs of the #.

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red-bucket

Once upon a time, things were straightforward for ‘Exact’ match – a user’s search term had to exactly match your keyword for your ad to be eligible to show. Simple enough, right? Google, however, had other plans…

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Troll Doll

Sadly the world wide web is full of darkness, with trolls the driving force behind such internet negativity. They thrive on negative attention, aiming to incite animosity, contempt and hatred with every character typed. But who are they, and what do they want? More importantly, how should we deal with them? Here, we aim to clear all of the above up, showing how best to stop the trolls before they wreak havoc on your business.

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BlueFrog Media Award

A little more than five years ago, BlueFrog Media didn’t even exist. Fast forward four-and-a-half years, and the Bideford-based business now hires more than 50 employees, curates and creates the digital presence for companies across the globe, and is one of North Devon’s only Google Partners. But these things don’t happen overnight or with the click of a finger and a thumb – here’s the BlueFrog Media story; from tadpoles to kings and queens of the pond.

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